Monday, 20 January 2014

Helpful Ideas for Planning Upcoming Tradeshow with Digital Signage

This January, tradeshow with graphic printing Dubai is ramping up for a lot of us. In order to buy any software product, most savvy users choose the way to trade shows. In a trade show, a savvy buyer can compare samples of different products against their basic needs and can talk to different vendors regarding their quality approach and their aim regarding the industry. Many vendors organize trade shows in order to know different solutions, listen to different buyers and meet more valuable industry partners. Not only shoppers, but also a large number of vendors with different skill sets and approaches are attracted to retail technology and signage tradeshows. Here are some important tips regarding signage solution Dubai to plan your tradeshow.

Know Your Core Requirements First
First of all, you should have clear understanding of what you want in your product. There are several customers who visit tradeshows only with the idea of their requirements regarding software products. So, be prepared to know more new approaches and be open minded when you are doing cross reference with the listing of your basic requirements. When it comes to size up any product, you may ask these questions with yourself.
-          Does that software product meet my core needs? If yes, then how?
-          What about the roadmap, features and expected date of release of your product?
-          How scalable or flexible is your solution?
-          What is the difficulty level to deploy the solution?

Know What Type of Vendor You Want
Having a good product with good looks is one thing. But having organizational depth about the vendor is another thing you should consider. The marketplace is flooded with several software companies but most of them are not the one that seems to be. If you are acquiring a high tech brand, then you can look for the technology which can change with time substantially. Not only the product, but you are also interested in prolonged business relationship with the vendor. You can find a lot of technology dealers who don’t have proper chops regarding technology in order to stay with the product of their own and let the changes away in technologies related to the industry. In order to size up your dealer, there are some questions important to ask with your own –
-          How many years of experience do you have in the industry?
-          How large your developer’s staff is?
-          How much can you invest in engineering?
-          What about your support policy and terms of service?

Opt for Live Demo
More often than not, you cannot get bona-fide demo from several software companies. Instead, they will show an introductory video to you. They might excuse that they have to book your appointment or they have to employ sales engineers for the demo. It can be red flag these days. If a salesperson cannot give a live demo of the software, then either it is not the one exactly what they are selling or it is too complicated to work with.


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